Despite the 2015 World Series not going the full seven games like last postseason’s Fall Classic, the Kansas City Royals’ clinching Game 5 was the highest rated World Series game since 2009. Kansas City went on to win 7-2 against the New York Mets in a Game 5, which lasted 12 innings. The series was wrapped up 4-1 by Kansas City, and earned 17.2 million viewers for the clincher.
The 2009 World Series featured the Philadelphia Phillies and the New York Yankees, who are separated by only a few hours along the New Jersey Turnpike. New York when on to win that series 4-2. This year’s World Series was up by six-percent, on average viewership, compared to last year’s Kansas City Royals and San Francisco Giants matchup.
Alongside the broadcasting of FOX’s Game 5 of the 2015 World Series was NBC’s Sunday Night Football where the Green Bay Packers took on the Denver Broncos, two teams who were unbeaten going into that night. NBC drew 23 million viewers during that night, it was the most they drew during any Sunday night broadcast that was alongside an MLB postseason game.
The NFL is currently in the midst of its regular season, as fans are gaining more-and-more clarity regarding how the playoff picture may play out. The MLB meanwhile has two markets (one particularly big one), at least assuming, still captivated by their pennant-winning teams’ chance at winning the World Series. While the NFL always draws big, I believe their regular season schedule allows them to take advantage of gaining a highly-efficient viewership.
Come time for the Super Bowl which generally takes place during late January or early February — the MLB has not even had pitchers and catchers report for Spring Training, and the NBA and NHL is still in mid-season. With the MLB’s new season still on the horizon, along with plenty of action to go for the NBA and NHL, the NFL is going to gain its maximum viewership before its last “hoo-rah”.
During the solemnest holy days of holy days that is MLB Opening Day, the NFL is in its deadest period with free agency watered down after the big-shot signings. The NBA and NHL are shaping up their playoff pictures. Do not forget that the MLB typically hosts more games per-day than any other professional sports league.
This is not about explaining why the MLB is not dominating viewership. The numbers do not always tell the whole story. Granted, the last two highly-viewed World Series games came with the New York-market involved. There are still many reasons for baseball’s leadership to be excited about the big viewing number. The game’s future is healthy, and there is an overabundance of young stars.